Hyacinth Capital Advisors
Hyacinth is a boutique investment banking and capital advisory firm based in Atlanta. They help founders and innovative companies access a worldwide network of smart capital, position for rapid growth, and execute strategic transactions
“Horenso and Pri were an absolute pleasure to work with. Pri walked us through every step of the process of our new site build and SEO, from idea stage to completed product with clearly defined objectives and updates. We are extremely satisfied with the quality of our site and the service Pri provided us. We cannot recommend her enough.”
Cory Leff, Co-founder
The Problem
Cory, the co-founder of Hyacinth, was unhappy with their old site and the way information was laid out. The old site was very wordy and plain and hard to navigate. It didn’t have many CTAs or clearly convey information. We stepped in to give Hyacinth’s branding a facelift and create a beautiful new website.
Objectives:
- Craft a visual identity that’s modern and professional without being boring
- Write benefit-driven copy that’s clear and concise
- Build trust and foster credibility
- Ensure the site conveys who they help and how with a look into the process
- Design and develop a site that’s not just beautiful but functional and responsive as well.
