Baux

Baux is a subscription box for toxin-free products. Baux’s goal is to make sustainable and clean wellness more accessible, affordable and educational by bridging the gap between products, their ingredients and the customer.

The Problem

Most of the brands in this space have the same green and brown branding. It’s rare to find a different way to communicate grounded and toxin-free. But doing things differently is our style and so we set out to see how we can bring this spunky, sassy vision to life.

Objectives

Convey approachability and trust

Craft a visual identity that stands out

Create an attractive and succinct pitch deck

Results